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Radio Africa Group NAIROBI


Reporting to the Head of Social Media, the incumbent will be responsible for implementing the outlined social media strategy in line with the company’s objective and grow the numbers on the various social media platforms.


  • Perform research on current benchmark trends and audience preferences.
  • Design and implement social media strategy to align with business goals.
  • Set specific objectives and report on ROI.
  • Generate, edit, publish and share engaging content daily (e.g. original text, photos, videos and news).
  • Monitor search engine optimization and web traffic metrics.
  • Collaborate with other teams, like marketing, sales and customer service to ensure brand consistency.
  • Communicate with followers, respond to queries in a timely manner and monitor customer reviews.
  • Oversee social media accounts’ design (e.g. Facebook timeline cover, profile pictures and blog layout).
  • Suggest and implement new features to develop brand awareness, like promotions and competitions.
  • Stay up-to-date with current technologies and trends in social media, design tools and applications.


  • Diploma in journalism where there is no degree in journalism
  • An excellent writer

More Details on Experience

  • A minimum of 3 years of formal industry/professional experience in a similar position.
  • In-depth knowledge and understanding of social media platforms, their respective participants

More Details on Skills

  • Excellent time and deadline orientation.
  • Have a strong entertaining approach and trends
  • Capable of juggling multiple assignment and related complexities at the same time.
  • A high degree of flexibility with seasoned coordinating skills
  • Excellent communication skills
  • Ability to work under pressure
  • An excellent eye for detail
  • Impeccable personal integrity
  • Great attitude with excellent team spirit
  • A Self-starter who is also able to collaborate actively with others in a cross-functional team
  • Ability to deal with ambiguity and change
  • “Roll-up your sleeves” attitude to get things done

Terms And Conditions

Radio Africa Limited does not charge a recruitment fee or work with any persons or agencies which charge a recruitment fee.