Job Summary

The Restaurant Marketing Executive will be responsible for developing, implementing and tracking marketing programs that increase brand exposure and restaurant sales. The incumbent will require a thorough understanding of the business, come up with a marketing strategy, and will become the Brand Ambassador for Indaxe Steakhouse.

Responsibilities

• Understand and communicate marketing strategy and objectives to the directors, restaurant management and staff.
• Partner with the directors to plan and execute sales building activities that will build relationships, which will increase customer count.
• Deploy web, social media, email and other communications effectively with corporate support team.
• Establish goodwill and build relationships within the community and the restaurant’s overall food concept.
• Identify and capitalize on strategic partners that complement the restaurant brand
• Plan and execute marketing events in coordination with the restaurant
• Collect and analyze data to improve marketing programs
• Must clearly be able to demonstrate growth in sales as a result of marketing efforts
• Assists and/ or complete additional tasks as assigned

• Minimum 3 years professional experience in Marketing, Public Relations, Sales, or Advertising with a demonstrated track record of driving results.
• Prior familiarity with Kilimani and Hurlingham and surrounding environs.
• Industry experience in marketing restaurant concepts is an added advantage
• Must be creative and innovative with marketing approaches
• Proficient in Windows Office, Microsoft Office and PowerPoint.
• Experience in online marketing with particular interest on social media.

• Ability to assess business goals, market requirements, customers, challenges, and opportunities within the area and input that knowledge into generation of sales.
• Must be innovative, organized and efficient.
• Ability to effectively communicate with clients and colleagues.
• Strong work ethics and must be a team player.
• Exceptional analytical and organizational skills.
• Strong interpersonal skills.
• Ability to present self professionally at all times
• Detail oriented, self-motivated with a strong ability to multi-task
• Ability to work creatively, independently and with a strong attention to details
• Dedication to providing exceptional customer service
• Ability to maintain a high level of integrity.
• Ability to communicate effectively in the English language, both verbally and in writing with staff and the general public.
• Ability to handle a fast-paced, busy, and somewhat stressful environment, and work under pressure and meet deadlines

All applications should be submitted by 31st January 2021