Summary
Formulate, plan and implement the Marketing strategies aligned to TMD business strategy.
Description
- Deliver business strategies through implementation of the marketing strategies.
- Using trends, business insights and in collaboration with the Sales team; develop and design new niche market segments.
- Manage brand campaign execution calendars and ensure all activities, events and activations are coordinated throughout brand campaign period.
- Coordinate on the promotional, marketing activities (above/below the line) and events to promote Vehicle & Aftersales performance.
- Plan and execute press releases and other media engagement activities factoring necessary lead times, prepare content for the publication of advertising material and oversee distribution/implementation.
- Evaluate social media emerging technologies. Provide thought leadership and perspective for adoption where appropriate.
- Maintain a good rapport with advertising agencies, media houses and social influencers for purposes of advertising. Create visual content in form of videos and photos for brand awareness and advertising.
Education
- A degree holder in Business Management or its equivalent.
More Details on Experience
- Three (3) years of relevant experience; exposure in automotive industry is added value.
- A member of a Professional Marketing body.
More Details on Skills
- Conversant with concepts in Digital marketing
- Good communication skills.
Terms And Conditions
All applications to be submitted before 24th January 2023