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Radio Africa Group NAIROBI


Reporting to the Head of business, the incumbents will be tasked with growing advertising revenue for digital, print, radio and television and ensure good relationship with clients and customer service in driving the sales of Kenya’s leading radio and print brands.


  • Source & develop new business leads for Radio Africa Group.
  • Visit clients and make sales pitches and ensure swift and efficient closure of the deal.
  • Acquire new clientele and update the ERP system promptly.
  • Maintain long-term consultative relationship with clients for repeat business.
  • Maintain effective customer care through use of the company's ERP.
  • Submit weekly forecasts to help determine which clients to critically focus on to maximize sales volume and growth.
  • Follow up on sales collections and ensure timely payments by all clients.
  • Adhere to the company's credit policy with no debt beyond the credit period.
  • Provide excellent account management in line with this cultivate first point contact between the stations and clients and use excellent interpersonal skills to keep the business relationships strong.
  • Ensure that your dressing and conduct fully represents a professional company.
  • Handle sales administrative issues as necessary.
  • Conduct price surveys, customer satisfaction surveys and other market research in liaison with the R& D Department.
  • Conduct market intelligence on gaps and business opportunities.
  • Prepare weekly reports and any other reports as agreed with the Sector Sales Manager to provide timely guidance on any intervention.
  • Reconcile customers' accounts on monthly basis and work with accounts to ensure monthly statements are signed off and dispatched to all clients


  • University Degree or Diploma in Marketing, Public Relations, Sales, Economics or related field.

More Details on Experience

  • At least 2 years of relevant sales experience in FMCG industry as well as proven experience in meeting targets
  • Computer literacy especially in PowerPoint, Word and Spreadsheets.

More Details on Skills

  • Ability to develop and communicate a clear plan with strong customer focus
  • Strong Proposal writing skills, business acumen & results oriented attitude
  • Strong communication skills (oral & written) Strong interpersonal skills